EV Drivers — Who Are You? Why Are You? What’s Next?

EV Drivers — Who Are You? Why Are You? What’s Next?

Since 2016, CleanTechnica has published annual reports on electric vehicle drivers, which electric vehicles (EVs) they drive, what they expect to buy or lease next, their charging experiences, what features they want in a vehicle, and more. We also ask related questions to non-EV drivers. This is fascinating stuff and we share the results with the CleanTechnica community after the full analysis is completed.

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It’s time for another round of survey collection. With so many more people driving electric this year, I’m particularly excited to see the results and see how they’ve changed over time. I imagine many of you are curious, too.

If you drive an electric car (or more than one), we’d highly appreciate it if you could complete one or more of the following surveys (grouped by country):

USA & Canada

For Tesla drivers.

For plug-in hybrid drivers.

For non-Tesla 100% electric drivers.

For people who don’t yet drive an EV.

France

For Tesla drivers.

For plug-in hybrid drivers.

For non-Tesla 100% electric drivers.

For people who don’t yet drive an EV.

Germany

For Tesla drivers.

For plug-in hybrid drivers.

For non-Tesla 100% electric drivers.

For people who don’t yet drive an EV.

Netherlands

For Tesla drivers.

For plug-in hybrid drivers.

For non-Tesla 100% electric drivers.

For people who don’t yet drive an EV.

Norway

For Tesla drivers.

For plug-in hybrid drivers.

For non-Tesla 100% electric drivers.

For people who don’t yet drive an EV.

UK & European countries not listed above

For Tesla drivers.

For plug-in hybrid drivers.

For non-Tesla 100% electric drivers.

For people who don’t yet drive an EV.

Each of the last two years, more than 2,000 EV drivers in nearly 30 countries completed our surveys (which are rather extensive). That has helped to bring much more EV market awareness to the world. This year, we are planning to raise the number of entries quite a bit and we will be getting broader data.

We have two major corporate sponsors this year — EV battery giant CATL and EV charging leader Volta — which enables us to do a broad, random-sample, professionally conducted survey in the US to compare with our own EV driver surveys. Having these sponsors also enables us to collect more significant data from a handful of European countries — the Netherlands, Norway, France, Germany, and the UK. It will be quite fascinating to do thorough comparisons of EV drivers across these different countries.

As a special thanks to anyone who completes our surveys, you can receive the full report for free once it is written — simply send us a note once completing the survey.

If you are new to CleanTechnica or haven’t read every single article we’ve published in the past 6 months, you can stroll through the archives for our 2018 EV driver report to explore previous findings. (Though, if you are completing the 2019 survey, I have to request that you complete the survey first. 😀 )

You can read the executive summary below to kick off that reading.

The electric transport industry is one of the hottest industries in the world. Billions of dollars are pouring into electric vehicle production plans, electric vehicle startups, battery suppliers, charging station leaders, and more. Some of the largest industries in the world are at the beginning of what appears to be a dramatic, fast shift toward fundamentally different automobiles, buses, boats, and planes (eventually).

In terms of electric cars, consumer choice is growing every month, driving range is improving each year, and we’re beginning to see some genuinely mass-market models. But various questions remain. What do electric car drivers and potential buyers desire, require, and go to bed dreaming about? For the third year in a row, we’ve dug into these matters in one of the most comprehensive EV driver investigations on the planet.

In early 2018, we surveyed over 2,000 electric car drivers living in 25 countries (including 42 of 50 US states, 20 European countries, 5 Canadian provinces, Costa Rica, and Australia) as well as over 1,000 potential electric car buyers in 37 countries (including 38 of 50 US states, 30 European countries, 6 Canadian provinces, Mexico, South Africa, Australia, New Zealand, and Panama). We wanted to find out what early electric car adopters require and desire from their next electric cars and from EV charging networks. We also wanted to find out what EV life has been like for them so far. Furthermore, we wanted to compare their interests, desires, and demands to the interests, desires, and demands of potential EV buyers.

The report segments responses by region (North America vs Europe) and according to three distinct electric vehicle groups — Tesla drivers, pure-electric but non-Tesla drivers, and drivers of plug-in hybrids. This segmentation unveils clear differences on many topics, which is sensible when you consider the vast variation in user experience for each type of EV and for the two regions.

Report lead designer Kamil Grzywacz of Grinspire/Leonart Agency

Range & Batteries

One of the most fascinating topics to explore is the consumer approach to range (which is largely about battery size). According to our surveys:

• The vast majority of Tesla drivers in both North America (86%) and Europe (72%) expect their next electric car to have over 250 miles (400 km) of range. For other groups, this >250 mile segment was almost always the segment getting the most support, but the expectation of such high range was not as dramatic.

• Non-Tesla drivers of fully electric cars also picked this option more frequently in North America (43%) but not Europe (where 24% chose >250 miles but 25% chose 191–220 miles).

• Plug-in hybrid drivers also strongly expected to get a fully electric car with >250 miles of range in North America (51%) but were less concerned about that much range in Europe (43%).

• As far as non-EV drivers, 39% of North Americans reported that they require over 250 miles of range in a fully electric car while 33.5% of Europeans reported the same.

The summary statistics on this topic don’t do the nuance justice, though, so jump into the range chapter of the report for more details on this matter…….Read More>>

 

Source:- cleantechnica

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